SleepEasy is on a mission to heal society through the power of sleep. Their flagship pillow, the EasySleeper™, is an award-winning sleep aid and their product range has been specifically engineered to provide customers with tranquil, restorative sleep so they can live their best lives.
We focused on crafting an outstanding customer journey, building value with each email and every touchpoint customers received along the way. The below case study demonstrates the flow setup we created for SleepEasy, which led to an ongoing arrangement to manage their email campaigns.
SleepEasy is on a mission to heal society through the power of sleep. Their flagship pillow, the EasySleeper™, is an award-winning sleep aid and their product range has been specifically engineered to provide customers with tranquil, restorative sleep so they can live their best lives.
We focused on crafting an outstanding customer journey, building value with each email and every touchpoint customers received along the way. The below case study demonstrates the flow setup we created for SleepEasy, which led to an ongoing arrangement to manage their email campaigns.
"These guys are the best in the game at e-commerce email marketing. Hands down. They're not only pros at their craft and innovative in what they do, but they'll really take the time to understand your brand, putting deep thought into the strategy and care into the execution. If you're lucky enough to find Adam and the Magnet Monster team available, don't sleep on the opportunity."
Using zero-party data when collecting email addresses, we were able to personalise email content based on the customer’s main sleep challenges. We were also able to personalise subject lines more effectively leading to higher open rates and conversions from the first touchpoint with the brand.
Recovering sales before they're lost.
Eliminating buyers remorse and delivering an exceptional onboarding experience. We prioritised and migrated customers to SleepEasy’s social media channels to provide a holistic omni-channel experience.
Bringing customers back to life before they fall off the purchase lifecycle.
Little Big Playroom specialise in modern ball pits with timeless colour palettes. See how we brought that same beautiful aesthetic into their email marketing strategy.
Spotlight Oral Care approached Magnet Monster to build their email automation set-up on Klaviyo. Alongside managing their email marketing campaigns, we constructed a complete, comprehensive customer journey of behavioural flows triggered by on-site behaviour and experiential email marketing that delighted the customer upon each stage of their journey. See the results for yourself!
SleepEasy is on a mission to heal society through the power of sleep. Their flagship pillow, the EasySleeper™, is an award-winning sleep aid and their product range has been specifically engineered to provide customers with tranquil, restorative sleep so they can live their best lives. We focused on crafting an outstanding customer journey, building value with each email and every touchpoint customers received along the way.
Alfy approached Magnet Monster with more than a sales focus from their email marketing: they wanted to create truly memorable, “wow factor” emails that delighted their customer base with a highly visual Klaviyo set-up. Being in the beauty industry, it can take a lot to stand out, however, we will let the examples show you otherwise!
V&YOU is a lifestyle brand focused on premium active ingredients designed to enhance the vibe of its customers' lives.
Stranded Hair Group produces stunning hair extensions designed to empower their customers with confidence.
Soccer Supplement creates footballer supplements designed to help players unleash their potential.
Erazor Bits approached Magnet Monster looking to scale up their new D2C e-commerce operation on Shopify.
We designed a comprehensive roadmap that covered innumerable permutations across the customer lifecycle.
We provide ongoing consultancy, staff training, and bespoke strategy for their email automation and monthly campaigns to help increase their overall sales and monthly revenue.
Ben Garelick provides stunning and bespoke diamonds, gold and fine jewellery with unparalleled service for its clients.
Duradry produces products to help those who suffer from hyperhidrosis, to keep them feeling and smelling good all day long.
Flighty Premium Mixers bring the flavour to the party every time, in order to match this, they came to Magnet Monster to create a tasteful and colourful email strategy.
Food4Thoughts approached Magnet Monster to help drive CRM strategy for their unique business. Selling a digital product and personalised nutrition program bespoke to the customer, this was not an out-of-the-box Shopify & Klaviyo set-up. We had to work synergistically with the client to create a bespoke customer journey that utilised all of our deep expertise with the ReCharge integration for processing subscription payments, in addition to optimising flows to drive community engagement, a core pillar of their business that drives retention.
Fun, Fresh and Flighty: a great message to refresh the mixers of the 21st century. Flighty approached Magnet Monster to blend some new flavour into their email marketing. By mixing their tasteful designs with our upscale marketing strategy, we have created a concoction of powerful email flows.
Magnet Monster was approached by LampTwist, one of Europe's biggest online retailers for designer lighting to help design and implement a campaign strategy to maximise sales over the Black Friday/Cyber Monday and holiday period. After being impressed with our initial email automation setup for their store, we devised a plan to maximise sales and overall profitability during this frenetic period.
See how we helped Spotlight Oral Care launch on Loyalty Lion, the industry’s leading loyalty program software and help grow their customer retention rate with powerful email automation.
Wild approached Magnet Monster looking to revamp their Klaviyo automation setup and integrate zero-party data into their email marketing strategy. Here’s how we helped them level up their CRM setup.
Duradry worked alongside Magnet Monster to launch their transactional email and SMS program on Wonderment. We designed, built and launched their transactional touchpoints to drive more repeat sales and increase Customer Lifetime Value, with the program delivering several thousand $ of additional profitable revenue each month since implementation at a massive ROI.
Hey Bud Skincare is one of Australia’s most exciting D2C startups, specialising in hemp skincare. Going through a brand refresh, they approached us to rehaul their existing automation setup and integrate zero-party data to understand their customers better as well as personalise the customer journey. See for yourself the stunning end results that are helping them scale their brand.
Big Blanket approached Magnet Monster to rebuild their email automation strategy within Klaviyo. The brand wanted to leverage zero-party data to personalise the customer experience for newly acquired customers and deeply integrate their loyalty program to move the needle on retention and increase repurchase rates. Blending fun, playful copy and world-class designs, we created a killer customer journey that blew their customers away.
waterdrop® approached Magnet Monster in the Autumn of 2021 with a view to managing their US CRM-marketing strategy. Over the course of a year, we worked to rebuild their core customer journey, enhance the success of their loyalty program and drive retention through sophisticated A/B testing and segmentation.
Over a 4-month period, the ConversionAdvocates and Magnet Monster teams have worked consistently to share cross-channel insights to maximise conversions for French Florist.
We built the flow setup from the ground up on Klaviyo, with a particular emphasis on capturing zero-party data for key gifting seasons. With a longer buying cycle for most customers, it was critical for us to collect and personalise this information at key holiday seasons to maximise conversions for the brand.
Magnet Monster worked with the LOVELOX London team to build the Klaviyo email & SMS setup from the ground up, before transitioning to supporting them with ongoing campaign management around key holiday seasons.
Adam flew directly to Feey's headquarters in Switzerland to ideate with Feey's team and learn more about their business operations and vision. While our team created the strategy and built the emails directly in Klaviyo, the designs you see below were created by Feey's phenominal design team.
Magnet Monster was tasked with capturing the essence of Carved's artisanal brand and translating it into an equally unique email and SMS marketing strategy. We’re proud to present some of our most explosive work yet for an iconic brand in the industry.
The Magnet Monster team was tasked to build their email and SMS program from the ground up, before transitioning to supporting them with ongoing campaign management around new product launches, subscription program benefits and educational messaging.
Take a breeze through the magic created on their account as we brought their brand vision to life across Shopify, Klaviyo and Smartrr Subscriptions.
Tasked with spotlighting their unique hair care innovation, we refined their email marketing strategy to mirror the quality and personalization of their salon-grade hair color products.
_____
Get a free 30-minute consultation with a senior eCommerce expert.
No obligation to sign up - come prepared with questions.
"Working with Magnet Monster has been a stellar experience from start to finish. Their attentiveness to design, strategy and overall service has been one of the best experiences we’ve had working with any digital agency. Highly recommended."
"We worked with the team at Magnet Monster to rebuild our automation flows and to look critically at the data that we were capturing. Adam is incredibly knowledgeable and super to work with. We love his 360, strategy-focused, customer-first approach to marketing. We were so impressed with their work that we have extended their scope of work to include email campaigns and are now working on the next phase of how we can improve all customer touchpoints across CRM."
"These guys are the best in the game at e-commerce email marketing. Hands down. They're not only pros at their craft and innovative in what they do, but they'll really take the time to understand your brand, putting deep thought into the strategy and care into the execution. If you're lucky enough to find Adam and the Magnet Monster team available, don't sleep on the opportunity."
"Working with Magnet Monster has been a stellar experience from start to finish. Their attentiveness to design, strategy and overall service has been one of the best experiences we’ve had working with any digital agency. Highly recommended."
"When you look for stellar personalised email marketing to boost your revenue and to improve your customer experience, you are very lucky with having found Magnet Monster. Their instant understanding of our brand purpose and design is unprecedented and their customization and copywriting capabilities are incredible."
"We worked with Magnet Monster to build a structured email marketing strategy on Klaviyo and the whole experience has been a success. Working with Helen on the email designs was a pleasure, Helen was very accommodating when design alterations were needed and nothing was ever too much trouble. Adam's advice throughout was also helpful, his knowledge and experience with Klaviyo is obvious. I would recommend Magnet Monster if you are looking for help with implementing an efficient and profitable email strategy."
"Magnet Monster not only understands email marketing, but also eCommerce on a deep level. Our experience working with them on strategy, design and implementation was unparalleled. We couldn't be happier with our results."
"Magnet Monster's level of service, combined with their exceptional design of our emails and expertise inside Klaviyo has consistently blown us away. We're genuinely excited to work alongside them increasing the overall sales and profitability of our company into the future."
"At Bodybuilding.com, we found the email marketing expertise of the Magnet Monster team to be a real asset in identifying growth sales opportunities for us in this important channel. Their in-depth knowledge in this area helped jump-start our email automation programs. Our customer response has been strong and our internal team was left in a strong position to succeed."
"Working with Adam and his team has been great. Their strategy and execution on said strategy are leagues ahead of others I have seen. We have worked with many different agencies in the past, with mostly mediocre at best results. Adam and crew is one of the only agencies I can say has grossly exceeded my expectations and will instantly add major profits to your company, as they say in ecomm “The profit is in the email list”…and Adam will help you get it."
"I hired three agencies in 2020 and Magnet Monster was by far the most professional, thorough and competent in addition to creating beautiful work. I could sleep at night knowing my project was in great hands. Always felt that Magnet Monster put my business first before their own financial gains."
"I've worked with several email marketing agencies, and no one works at MagnetMonster's level. They are very organized, responsive and the quality of work, both on copy and design, is superb. On top of that they bring incredible ecom knowledge to the table. I've recommended Magnet Monster to all my DTC friends."
"When we first met the Magnet Monster team, we were blown away by their creativity, knowledge, and passion. They walked us through the function of flows and made it incredibly easy to understand the importance of having flows done correctly to achieve conversions. We were blown away with their design and copywriting skills, in addition to their punctuality, communication skills, and customer service, which are hard to come by."
"I can’t recommend Magnet Monster highly enough. Absolutely top class work and a pleasure to work with."
"Magnet Monster have certainly lived up to their claims of being experts in email marketing. They took the time to get to know me and my business philosophy. I’ve found them very professional to deal with and best of all they have delivered on what the said they would do. If you are looking to gain more revenue from your database I strongly recommend getting in touch with Magnet Monster."
"Before my first meeting with Magnet Monster, I didn't really believe email would bring us a lot of money. All the mailings we did before weren't really working well. But Magnet Monster made us think outside of the box and set up some incredible automated flows that are now such a vital part of our revenue. The communication and strategy was very clear and I would be happy to recommend their services to anybody in the eCommerce field."
"Working with the team at Magnet Monster has been an absolute pleasure. Spotlight Oral Care has launched their Loyalty and Referral program in Jan 2022 and with the support of the Magnet Monster team, we were able to implement a strong email strategy that allowed us to further retain our loyal customers while improving their LTV. "
"I would absolutely recommend Magnet Monster to anybody looking to improve their automated emails. From the very start, they set out a clear strategy based on our needs and implemented it smoothly and efficiently. Not to mention, the results have been great!"
“I've worked with several email marketing agencies, and no one works at Magnet Monster's level. They are very organized, responsive and the quality of work, both on copy and design, is superb. On top of that they bring incredible ecomm knowledge to the table. I've recommended Magnet Monster to all my DTC friends.”
“Working with Magnet Monster on our email & SMS automation strategy has been an awesome experience from start to finish. They took the time to understand our brand’s positioning and differentiation in the marketplace, and their design team was fast and responsive to assimilate our feedback on the tone of voice and value proposition in a way that resonates with our customers. The flows have performed extremely well so far, and we would highly recommend working with them to refine your email & SMS marketing strategy to help you scale profitably.”
“Magnet Monster helped us to rebuild our customer journey inside Klaviyo, completely revamping our core flows from both a strategy and design perspective. We couldn’t be happier with the end result and their attention to detail, which has seen a vast improvement in performance across the board for us.”
“Working with Magnet Monster over the past 12 months has helped to mature waterdrop®'s CRM efforts and lead to a data-driven, performance-focused setup that optimises the customer journey and is supportive of our wider business goals beyond revenue.”
"The CRO team at Conversion Advocates and the Retention team at Magnet Monster are both rare companies to find; their teams compete on another level of magnitude in both effectiveness & service. Combined their teams become something that is more valuable to a company than a handful of emeralds. We’re proud to be working with both of these teams, who are raising the bar for their industry.”
"Magnet Monster is an integral partner for our company. Taking us from zero email revenue to six-figure sales in under a year, they've been an important part in taking our business to the next level. Their input, though, goes beyond just email, offering insight and strategic expertise to all parts of our marketing activity. Their advice is structured and clear, and their ambition for their clients' businesses is clear to see. We would highly recommend Adam and his team, and would suggest you setting up a call to learn more about what they can bring to your operation."
"Magnet Monster is an integral partner for our company. Taking us from zero email revenue to six-figure sales in under a year, they've been an important part in taking our business to the next level. Their input, though, goes beyond just email, offering insight and strategic expertise to all parts of our marketing activity. Their advice is structured and clear, and their ambition for their clients' businesses is clear to see. We would highly recommend Adam and his team, and would suggest you setting up a call to learn more about what they can bring to your operation."
"Working with Adam on Feey's email marketing strategy helped us to dramatically improve our customer journey and amplify revenue opportunities from the channel. The whole team at Magnet Monster was extremely responsive, knowledgeable about the intricacies of the channel and consent-based practices, as well as being a joy to work with. We couldn't be happier with the end results."
“Working with Magnet Monster has been awesome. As soon as we started, they dove in and learned our business really fast. I was amazed at how quick they were building strategy and ideas that really made sense for our brand. Their entire team is sharp, organized and excellent communicators. The results have been great, they continually beat our past metrics and bring forward new ideas for ways to increase revenue from our Email and SMS Channels.”
“Adam and his team at Magnet Monster are simply amazing. Their dedication to professionalism and to delivering results for their clients is unmatched, and we’ve worked with many partners. They quickly established a robust library of email automations and processes and maintained a regular, high-quality campaign schedule. Their understanding of Klaviyo and email marketing/customer retention in general is second to none. More than that, though, they strive to truly be a partner with you in your business. Our success is their success, and we would recommend Magnet Monster to any company looking for world-class email marketing and customer retention.”
"We worked with Magnet Monster throughout 2023 to elevate our email & SMS marketing strategy across the customer journey. Working with Bogdan and the team felt like an extension of our in-house marketing team. We found their attention to detail, professionalism and most importantly, results to all be top class as an agency."
“Magnet Monster did a great job making our automated flows and campaign much more professional. I thoroughly recommend them!”
"Working with the Magnet Monster team across our roster of brands has been a fantastic experience. Their speed of communication, attentiveness to design and customer first strategy has played a strong role in driving the overall growth of our business through email & SMS marketing."
"Working with the Magnet Monster team across our roster of brands has been a fantastic experience. Their speed of communication, attentiveness to design and customer first strategy has played a strong role in driving the overall growth of our business through email & SMS marketing."